
Okta
Identity and access management for employees, customers, partners and AI agents
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Pricing
From $6/mo
Free trial
Yes
API
Yes
Company
Okta
Platforms
What is Okta?
Okta is an identity platform that handles sign-in, access control and identity governance for an organization's employees, partners, customers and AI agents. Its Workforce Identity suite covers single sign-on, adaptive MFA, Universal Directory, lifecycle management, privileged access and identity threat protection. Thousands of apps connect through the Okta Integration Network.
For customer-facing apps, Okta offers Okta Customer Identity and the Auth0 platform, which developers use to build authentication into their products. Newer products focus on AI agents: verifying agent identities, setting their permissions and auditing what they do automatically.
Workforce plans are sold per user per month. Starter costs $6 and Essentials $17, while the Professional and Enterprise tiers are priced on request. A 30-day free trial is available. Okta mainly serves mid-size and large organizations, including Fortune 100 companies and government agencies, and also has a small business offering.
Key features
- Single sign-on to cloud and on-prem apps
- Adaptive, phishing-resistant multi-factor authentication
- Universal Directory for centralized user profiles
- Lifecycle management and access governance
- Privileged access management
- Identity threat detection and security posture management
- API access management and machine-to-machine tokens
- Identity, permissions and auditing for AI agents
Use cases
Who it's for
Employee app access
Give staff one set of credentials and MFA for all their cloud and on-prem apps.
Onboarding and offboarding
Automate account provisioning and access reviews with Lifecycle Management and Identity Governance.
Customer login
Add secure sign-up and login to customer-facing apps with Okta Customer Identity or Auth0.
Governing AI agents
Verify AI agent identities, control their permissions and audit their automated actions from one control plane.
Okta pricing
From the vendor's site, checked Nov 10, 2026. Prices change — confirm on their pricing page.
| Plan | Starter | Core Essentials | Essentials | Professional | Enterprise |
|---|---|---|---|---|---|
| Price | $6/moper user | $14/moper user | $17/moper user | Custom quote | Custom quote |
| Workflows | 5 | — | 50 | Maximum | — |
| Also |
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| — |
|
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| Cost for a team, per month | 1 person | 5 people | 20 people |
|---|---|---|---|
| Starterper seat | $6 | $30 | $120 |
| Core Essentialsper seat | $14 | $70 | $280 |
| Essentialsper seat | $17 | $85 | $340 |
Billed yearly where the plan offers it. — means the plan doesn't allow that many people.
Which plan do you need?
Get an email when Okta changes its prices
One mail per change, a stop link in each. Nothing else.
How Okta compares
- Okta has no free plan, and neither do the 2 alternatives below.
| Tool | Starts at | Free plan | Free trial | API | Open source | |
|---|---|---|---|---|---|---|
| O | $6/mo | — | — | |||
| OOneLogin | $3/mo | — | — | Okta vs OneLogin | ||
| J | $3/mo | — | — | Okta vs JumpCloud |
The closest alternatives in our directory by category. “Starts at” is the cheapest paid plan per month, as each vendor lists it.
Pros and cons
Strengths
- Published entry pricing from $6 per user/month
- 30-day free trial
- Covers workforce, customer and AI agent identity
- Named a Leader in Gartner's 2025 Magic Quadrant for Access Management
Limitations
- Professional and Enterprise tiers require contacting sales
- Starter includes only 5 Workflows
- Per-user pricing adds up for large workforces
Okta FAQ
How much does Okta cost?
Workforce Identity Starter is $6 per user/month, Core Essentials $14 and Essentials $17. Professional and Enterprise are quoted on request.
Is there a free trial?
Yes, Okta offers a 30-day free trial.
What is the difference between Okta and Auth0?
Both are Okta platforms. Okta secures workforce and other identities, while Auth0 is for building customer authentication into apps.
Does Okta support AI agents?
Yes. Okta for AI Agents manages agent identities, permissions and audit trails from a single control plane.
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Okta
From $6/mo