D
DIncogni vs Optery
Pricing, features, platforms and who each one suits — side by side.
I
Choose Incogni if…
- you're in its core audience: privacy-conscious individuals, families
O
Choose Optery if…
- you want a free plan to start with
- you want the lower entry price ($3.25/mo vs $7.99/mo)
- you need an API to build on
- you're in its core audience: privacy-conscious individuals, families
Side by side
Feature Incogni Optery
Pricing modelPaidFreemium
Starting price$7.99/mo$3.25/mo
Free plan
Free trial
API
Open source
PlatformsWebWeb
CompanyIncogni Inc.Optery
Full feature lists
I Incogni
- Automated removal requests to 420+ data brokers
- Recurring re-scans and repeat opt-out requests
- Custom removals from 3,000+ additional sites
- Exposure Scanner and Privacy Score
- Dashboard with expected removal times per broker
- Monthly privacy progress reports
- Family accounts for up to 5 members
- 24/7 live chat support
O Optery
- Free Exposure Report with screenshot proof
- Automated opt outs from up to 625+ data brokers
- Monthly rescans and repeat removals
- Custom removal requests for 940+ sites on Ultimate
- Before-and-after Removals Reports
- Blurring of your home on Google Maps and Apple Maps
- Family plans and business accounts with SSO/SCIM/SAML
- Public API and multi-factor authentication
Their home pages
What each vendor shows first: the pitch, the plans and the sign-up.
Incogni · incogni.com
Optery · optery.comWhat you'd pay
The cheapest plan that fits, per month, billed yearly where the plan offers it.
| Team size | Incogni | Optery |
|---|---|---|
| 1 person | $7.99 Standard | $3.25 Core |
| 5 people | $15.99 Family | $12.42 Extended |
| 20 people | no published plan | $12.42 Extended |
Work it out for your team
All plans and prices
Incogni
Standard$7.99/mo billed annually ($95.88/yr); $15.98/mo monthly
Unlimited$14.99/mo billed annually ($179.88/yr); $29.98/mo monthly
Family$15.99/mo billed annually ($191.88/yr); $31.98/mo monthly
Family Unlimited$22.99/mo billed annually ($275.88/yr); $45.98/mo monthly
Optery
Free BasicFree
Core$3.99/mo or $3.25/mo billed yearly ($39)
Extended$14.99/mo or $12.42/mo billed yearly ($149)
Ultimate$24.99/mo or $20.70/mo billed yearly ($249)
Strengths and limitations
Incogni
- Removal practices independently assessed by Deloitte
- Removal requests are resent regularly, not sent once
- 30-day money-back guarantee on all plans
- Family plans cover up to 5 members
- No free plan
- Custom removals and phone support are limited to the Unlimited plans
- Monthly billing ($15.98/mo for Standard) costs about twice the annual rate
Optery
- Free plan includes an Exposure Report and self-service tools
- Screenshots show where profiles were found and removed
- 30-day money-back guarantee on individual accounts
- Low-cost Core plan from $3.25/mo billed yearly
- Core plan removes only 1 name and city/state and has no human agent
- Money-back guarantee does not cover business accounts
- Some brokers take multiple weeks to remove profiles
More comparisons
Other options to consider
DD
Contact
K
KK
From $20.83/mo
K
Personal data removal and threat monitoring for exposed individuals and teams
Personal data removalAPI
C
CEmail and phone aliases, data broker removal and spam call blocking for consumers
From $9.99/mo
C
From $9.99/mo
C
Email and phone aliases, data broker removal and spam call blocking for consumers
Email & phone aliases
Facts from each vendor's public pages, prices checked Nov 9, 2026. Editorial policy