TrackNow vs UpPromote
Pricing, features, platforms and who each one suits — side by side.
Choose TrackNow if…
- you're in its core audience: igaming operators, forex and cfd brokers
Choose UpPromote if…
- you want a free plan to start with
- you're in its core audience: shopify merchants, shopify plus brands
Side by side
Full feature lists
T
TrackNow
- Real-time tracking of clicks, leads, coupon sales and FTDs
- CPA, RevShare, hybrid, coupon and tier commission rules
- Sub-affiliate (MLM) multi-level structures
- Automated payouts via Stripe, Tipalti or other methods
- Affiliate fraud detection
- Contests, leaderboards and gamification
- Branded portal with free SSL and custom SMTP
- API and MCP access plus Tracky AI assistant
U
UpPromote
- Automatic affiliate links and personalized coupons on signup
- Tracking by links, coupons, connected customers and products
- Scheduled payouts via PayPal or store credit
- Commission tiers, bonuses, lifetime and subscription commissions
- Affiliate marketplace and customer referral programs
- Multi-level marketing affiliate trees
- AI assistant recommending commission structures
- API, webhooks and W-9/1099 tax form collection
Their home pages
What each vendor shows first: the pitch, the plans and the sign-up.

TrackNow · tracknow.io
UpPromote · uppromote.comWhat you'd pay
The cheapest plan that fits, per month, billed yearly where the plan offers it.
TrackNow
Free trial. Plan details aren't published.
UpPromote
Strengths and limitations
TrackNow
- 14-day free trial available
- Packages for specific verticals such as iGaming, forex and prop trading
- Full API and MCP access with two-way integrations
- TrackNow team handles integration setup
- No public pricing on the website
- No mobile apps listed
UpPromote
- Free plan with link and coupon tracking and no performance fee
- Yearly billing saves 17%
- Free migration from other platforms
- Affiliate dashboard available in 8 languages
- Paid plans add a 1–2% fee on referral sales on top of the monthly fee
- Built for Shopify; no other e-commerce platforms are mentioned
- Growth plan allows only 1 coupon per affiliate
- Creator discovery costs extra (from $39/month)
More comparisons
Other options to consider

Affiliate tracking and partner management software for networks and iGaming brands
PAffiliate tracking and management software for in-house programs and networks

Affiliate tracking and management software for in-house programs and networks
A
Affiliate tracking and partner management for networks, agencies and brands
T

Affiliate, referral and influencer program tracking for SaaS and e-commerce
O

Affiliate tracking, anti-fraud and offer automation for networks and agencies
T

Affiliate and partner marketing platform for advertisers and networks
Facts from each vendor's public pages. Editorial policy