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Imperva vs Palo Alto Networks

Pricing, features, platforms and who each one suits — side by side.

IImpervaContact for pricingVisit site
PPalo Alto NetworksContact for pricingVisit site
VS
I

Choose Imperva if…

  • you need an API to build on
  • you want to trial it before paying
  • you're in its core audience: enterprise security teams, financial services firms
P

Choose Palo Alto Networks if…

  • you're in its core audience: cisos, network security engineers

Side by side

Feature Imperva Palo Alto Networks
Pricing modelContact for pricingContact for pricing
Starting price——
Free plan
Free trial
API
Open source
PlatformsWebWeb
CategoryDDoS protection & WAFFirewalls & network security
CompanyImperva, Inc.Palo Alto Networks
Full feature lists

I Imperva

  • Cloud web application firewall
  • DDoS protection with guaranteed uptime
  • Advanced bot and account takeover protection
  • API discovery and threat mitigation
  • Client-side JavaScript protection for PCI DSS 4.0
  • Data discovery, classification and database auditing
  • Compliance reporting for SOX, HIPAA, PCI-DSS, GDPR
  • 260+ integrations including Splunk and SOAR

P Palo Alto Networks

  • Hardware and software next-generation firewalls
  • Prisma SASE with SD-WAN, ZTNA and remote browser isolation
  • Cortex XSIAM, XDR and XSOAR for SOC automation
  • CNAPP and cloud detection and response via Cortex Cloud
  • Privileged access management and secrets management
  • Enterprise DLP, IoT and OT security
  • Unit 42 incident response and managed detection
  • Cortex XCOR AI-driven observability

Their home pages

What each vendor shows first: the pitch, the plans and the sign-up.

Imperva home page
I Imperva · imperva.com
Palo Alto Networks home page
P Palo Alto Networks · paloaltonetworks.com

What you'd pay

The cheapest plan that fits, per month, billed yearly where the plan offers it.

Imperva

Data AssureCustom
Data SecureCustom
Data 360Custom

Palo Alto Networks

Contact for pricing. Plan details aren't published.

Strengths and limitations

Imperva

  • Covers application, API and data security in one portfolio
  • Data Security Fabric supports 100+ data repositories
  • More than 260 built-in integrations
  • Free trial available
  • No public pricing; all plans require contacting sales
  • Some Data Assure capabilities are on-premises only
  • Encryption and key management need the separate Thales CipherTrust product

Palo Alto Networks

  • Covers network, cloud, identity and SOC security in one portfolio
  • Named a leader in many Gartner and Forrester reports
  • 24/7/365 incident response through Unit 42
  • 700+ partner integrations for security operations
  • No public pricing; buying goes through sales
  • Built for enterprises, so it is complex for small teams

More comparisons

Other options to consider

C
Cloudflare websiteC

Global network for CDN, DDoS protection, Zero Trust and serverless compute

Free, from $5/mo
C
Cloudflare website
Free, from $5/mo
C

Global network for CDN, DDoS protection, Zero Trust and serverless compute

DDoS protection & WAFFree plan
A

CDN, edge security and cloud computing platform for enterprises and developers

Paid
A
Paid
A

CDN, edge security and cloud computing platform for enterprises and developers

CDN & edgeAPI
D

AI-driven bot and online fraud protection for websites, apps and APIs

From $3830/mo
D
From $3830/mo
D

AI-driven bot and online fraud protection for websites, apps and APIs

Bot protection
H

Bot, fraud and ad fraud protection for enterprise web and mobile apps

Contact
H
Contact
H

Bot, fraud and ad fraud protection for enterprise web and mobile apps

Bot protection
K

Bot defense, fraud detection and AI agent control for enterprise web and APIs

Contact
K
Contact
K

Bot defense, fraud detection and AI agent control for enterprise web and APIs

Bot protection
F
Fortinet (FortiGate) websiteF

Next-generation firewalls, SASE and security operations for enterprises

Contact
F
Fortinet (FortiGate) website
Contact
F

Next-generation firewalls, SASE and security operations for enterprises

Firewalls & network security

Facts from each vendor's public pages, prices checked Nov 10, 2026. Editorial policy