Referral Factory is software for creating referral or affiliate programs. The company was founded in 2021 and focuses primarily on cloud services, financial products, education, and other services rather than e-commerce. If you are looking for software for a store, it is better to consider other options, such as UpPromote.
What is the difference between a referral program and an affiliate program?
The difference is that a referral program is created for your existing customers who want to share your product with their friends or talk about you on their social media pages, and in return receive some kind of reward, such as commission payments, purchase discounts, gift certificates, souvenirs, and so on. An affiliate program is created so that influential people or other businesses promote your brand in exchange for commission payments.
In fact, they are one and the same, the only difference being the audience that will promote your product, the capabilities of that audience, and individual incentives.
Who is Referral Factory suitable for?
Referral Factory is suitable for anyone who wants to launch their own referral or affiliate program to increase sales and brand awareness. Whether you have a cloud product, educational platform, financial service, or other product that you sell online, Referral Factory software is right for you.
Pricing
Referral Factory’s pricing plans differ in terms of functionality, as well as restrictions on the number of referrals and customers attracted by referrals.
For example, the Basic pricing plan for $200 per month has a limit of 20,000 users. So, let’s say you have 500 referrals participating in your affiliate program. Together, they can invite no more than 19,500 customers, and if they bring in more than that, you will need to switch to a different pricing plan. Overall, this is a good pricing system, as other companies that provide affiliate marketing software limit their pricing plans by conversions, clicks, views, and so on, while Referral Factory only limits by users.
Also, when you pay for a year, you will receive a 20% discount on any pricing plan.
Key features
Use ready templates
If you’re short on time, there are templates you can pick from. They’re already set up for things like online stores, software companies, gyms, and more.
Connect to your tools
Referral Factory works with tools you might already use, like HubSpot, Salesforce, Mailchimp, or Zapier. This helps you keep all your data in one place and automate tasks.
Automatic tracking
The system keeps track of who referred whom and when rewards should be sent. You don’t have to do it manually, which saves time and avoids mistakes.
Flexible rewards
You can choose how to thank your customers — cash, discounts, points, or other perks. Rewards get sent out automatically and correctly.
Clear reports
You get real-time reports that show how your program is doing. For example:
- How many referrals you’ve got
- How many turned into customers
- Who your top referrers are
- The revenue you earned from referrals
Easy sharing
People can share their referral links however they like—email, social media, messaging apps, or QR codes—so more people hear about you.
